ISSUE NO.97

DISNEY

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Product Name No. of products Price
DISNEY QUANTITY.INCREASE QUANTITY.DECREASE 20 ()
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name DISNEY
code P00000OI
o_price $20.00
price $20.00
summary_desc ISSUE NO.97
simple_desc

Description

Disney was founded as a small animation studio by the Walt and Roy O. Disney brothers in 1923, based in Burbank, California. Many highly regard the brothers for having jumpstarted modern animation history—a feat that includes adding sound and color to animation for the first time and creating a system to break down the production process. Then in 1955, Disneyland, the world’s first theme park, opened in Anaheim, California. The park strengthened the brand’s intellectual property business and went on to maximize the value of the brand’s content, some of which was brought into the fold by strategic acquisitions of numerous media companies like Pixar Animation Studios, Marvel Entertainment, and 21st Century Fox, establishing the Walt Disney Company as an ‘Entertainment Empire.’ And with the launch of streaming platform Disney+ in 2019, the brand shows that it continues to invest in making new contact points with consumers and avenues for growth.

language ENGLISH
size 170 x 240 mm
pages 176
date 2024. 03. 19.
isbn 979-11-93383-09-4
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ISSUE NO.97

DISNEY

Products
Product Name No. of products Price
DISNEY QUANTITY.INCREASE QUANTITY.DECREASE 20 (0)
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Description

Disney was founded as a small animation studio by the Walt and Roy O. Disney brothers in 1923, based in Burbank, California. Many highly regard the brothers for having jumpstarted modern animation history—a feat that includes adding sound and color to animation for the first time and creating a system to break down the production process. Then in 1955, Disneyland, the world’s first theme park, opened in Anaheim, California. The park strengthened the brand’s intellectual property business and went on to maximize the value of the brand’s content, some of which was brought into the fold by strategic acquisitions of numerous media companies like Pixar Animation Studios, Marvel Entertainment, and 21st Century Fox, establishing the Walt Disney Company as an ‘Entertainment Empire.’ And with the launch of streaming platform Disney+ in 2019, the brand shows that it continues to invest in making new contact points with consumers and avenues for growth.







Great storytelling reminds us of how we are connected. It reminds us of the fact that we are connected in more ways than we are different. Of course, I think we can also discover profound beauty in difference. I believe that sharing stories about who we are is the best way to find ourselves.
Jennifer Lee, Chief Creative Officer, Walt Disney Animation Studios


Disney holds a unique place in our hearts, resonating with audiences worldwide. The connection with our consumers is profoundly emotional, stemming from Disney’s century-long journey of engaging with them in various forms. Most of us hold special memories of Disney’s stories, merchandise, theme parks, or soundtracks at some point in our lives.
Carol Choi, Executive Vice President, APAC, Local Original Production, The Walt Disney Company




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Description

Disney was founded as a small animation studio by the Walt and Roy O. Disney brothers in 1923, based in Burbank, California. Many highly regard the brothers for having jumpstarted modern animation history—a feat that includes adding sound and color to animation for the first time and creating a system to break down the production process. Then in 1955, Disneyland, the world’s first theme park, opened in Anaheim, California. The park strengthened the brand’s intellectual property business and went on to maximize the value of the brand’s content, some of which was brought into the fold by strategic acquisitions of numerous media companies like Pixar Animation Studios, Marvel Entertainment, and 21st Century Fox, establishing the Walt Disney Company as an ‘Entertainment Empire.’ And with the launch of streaming platform Disney+ in 2019, the brand shows that it continues to invest in making new contact points with consumers and avenues for growth.

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